Padmasitaa Launches New Store and New Collection in Juhu, Celebrating Handcrafted Vintage Embroidery

Mumbai, June 16, 2024 (UTN). The launch saw the presence of Shraddha Kapoor, Poonam Dhillon, Jannat zubair, Prishita Kharbanda, Payal kharbanda, Upasana Singh, Siddhanth Kapoor & Many More. Padmasitaa, the renowned designer label founded by Padmini Kolhapure and Sita Talwalkar, has unveiled its latest store and collection in Juhu. Dedicated to preserving the art of handcrafted vintage embroidery, Padmasitaa merges tradition with contemporary style, reflecting India’s rich cultural heritage.

 

The label’s name, “Padmasitaa,” is a fusion of the founders’ names and translates to “Lakshmi with a Lotus,” with the lotus symbolizing purity and beauty as the brand’s emblem. Offering a diverse range of designs, Padmasitaa features traditional Indian and Indo-western styles, including capes, sarees, tunics, anarkalis, skirts, lehengas, and crop tops. Each garment is meticulously handcrafted, showcasing intricate vintage embroidery, a skill that only a few artisans master. We believe in the power of handcrafted artistry to tell stories and preserve our heritage”says.

 

Padmini Kolhapure“Our mission is to keep these traditional techniques alive and relevant for modern fashion” Sita Talwalkar adds Every piece from Padmasitaa is a testament to the dedication and skill of Indian artisans. By supporting these crafts, we are not just creating beautiful garments but also sustaining a vital part of our cultural legacy” Padmasitaa also caters to international markets, offering designs tailored for the UAE, such as Jalabiyas and Farashas. This international outreach underscores the brand’s commitment to sharing India’s artistic traditions with a global audience.